CASE STUDY

UX Audit

I audited key product flows, grouped recurring UX problems, and turned them into a set of practical recommendations the team could review together.

Role UX / Product Designer
Focus Audit & Strategy
Tools Figma

Project Context

A product that had grown unevenly

Features and flows had built up over time, so navigation, hierarchy, terminology, and feedback no longer behaved the same way across the product. The audit put those issues in one place so the team could discuss them side by side.

The UX Challenge

Make scattered problems usable as decisions

  • Review important flows with the same criteria
  • Spot navigation and hierarchy problems that keep coming back
  • Separate structural issues from smaller visual inconsistencies
  • Make findings easy to compare
  • Turn observations into concrete design recommendations

My Role

Running the audit and turning it into recommendations

I set the evaluation criteria, reviewed key product flows, grouped repeated issues into themes, and organized the findings so design and product could work from one shared view.

Methodology

A repeatable audit process

Each flow was reviewed the same way so findings could be compared, not collected as disconnected notes.

1. Flow selection

Choose the product journeys most relevant to the audit scope.

2. Heuristic review

Review navigation, hierarchy, feedback, consistency, and task continuity.

3. Issue classification

Document findings using shared severity and theme categories.

4. Synthesis

Group recurring issues into broader patterns and recommendation areas.

Findings

Problems that kept showing up

Navigation overlap

Similar controls appeared in multiple locations without a clear hierarchy.

Flow ambiguity

Some journeys did not make the next available action obvious.

Terminology drift

Similar concepts were labeled differently across product areas.

Feedback gaps

Some state changes lacked clear feedback about what had happened or what came next.

Recommendations

What to address first

  • Clarify primary-action hierarchy on high-density screens
  • Consolidate duplicate navigation patterns
  • Align terminology across related product areas
  • Define consistent feedback for long-running or state-changing actions
  • Remove avoidable steps from setup and configuration flows

Each recommendation stays linked to the observation that motivated it.

Outcome

One view of what was worth addressing

Instead of a list of disconnected UI problems, the audit created one view of what was recurring, where it appeared, and what was worth addressing first.

See something you’d challenge?

I like talking through design decisions. If you would have approached something differently, I’d like to hear it.